I don’t watch the Oprah. Maybe this makes me callous because I’m a woman and therefore am supposed to, but I can live with that.
As a marketer, I LOVE the Oprah. Oprah is a landmark. She is the only person who can legitimately be afraid of beef and then gets sued for [...]
Why “The Oprah Effect” Can Trump “Free!”
August 5th, 2009 · 1 Comment · Online Marketing
Tags:free!·Michelle Greer·oprah endorsement·oprah marketing·oprah twitter·permission marketing·social media marketing·the oprah effect
Are You Empowering Your Organization to Use Social Media Effectively?
August 3rd, 2009 · 2 Comments · Twitter
Your PR team reads books and articles with titles like “Social Media for PR”. Your marketing team reads “Social Media for Marketing”. HR reads “Social Media for HR”. The developers or tech support teams may not be involved on purpose. Everyone gets stuck in their little worlds about what social media [...]
Tags:Michelle Greer·social media big company·social media effectiveness·social media marketing·social media teams
How to Drive More Traffic to Your Site and Actually Make Less Money
July 19th, 2009 · No Comments · Online Marketing
“I don’t know the key to success, but the key to failure is trying to please everybody.”
[...]
Tags:bring traffic website·build traffic website·increase traffic website·marketing 2.0·marketing customer service·Michelle Greer·social media marketing
If Your Customers Could Automatically Hear Your Product’s Story, What Would They Hear?
April 22nd, 2009 · No Comments · Social Media and Society
As cool as the concept is of new media, there are still some really great shows on old media. As of late, I have been fascinated by the NBC Show “Heroes”. A little late to the game I know, but hey, it’s better late than never.
On “Heroes”, there is a psychopathic killer named [...]
Tags:heroes·marketing new media·marketing online·Michelle Greer·Social Media Austin·social media marketing·social media statistics·sylar·transparency marketing
Gratuitous “Life of Brian” Clip! Hurrah!
April 7th, 2009 · No Comments · Social Media and Society
Are we trying too hard to put meaning behind our shoes or are we using them?
Tags:community manager·customer evangelist·life of brian·Michelle Greer·online marketing·social media marketing
Is Twitter Mainstream Yet? No (and That’s Okay).
March 4th, 2009 · 4 Comments · Twitter
From all reports, social media is going nowhere but up in every age demographic and geographic place. Twitter gets mentioned on CNN from time to time. Even FoxNews makes its usual mockery of it. With all this traditional press, is Twitter going mainstream?
There is no mainstream media anymore. And that is okay.
Due [...]
Tags:internet marketing·internet media·mainstream media·Michelle Greer·Social Media Austin·social media mainstream·social media marketing·twitter mainstream·twitter marketing
Seven Things You Probably Did Not Know About Me
January 7th, 2009 · 2 Comments · Meet People in Austin
Apparently Sara Dornsife, a partner of crime of mine here in Austin, feels either 1.) ridiculously compelled to pass along chain blog posts or 2.) thinks you should know more about me. I’m voting for #1 but humoring you anyway.
So here goes:
1.) I’m the youngest of seven kids. My parents were Catholic and [...]
Tags:blog chain letter·blog personalities·bloggers austin·bloggers texas·Michelle Greer·Michellesblog·Social Media Austin·social media experiment·social media expert·social media marketing
Everything I Learned About Marketing I Learned from my Garden
January 5th, 2009 · 5 Comments · Online Marketing
One day I went to Home Depot and found a yellow rose bush for five bucks. Most traditional roses do very poorly in Austin because we don’t get the rain they need and it gets too hot for them. For five bucks though, I couldn’t resist.
I did some research on the variety and [...]
Tags:marketing campaign·marketing launch·Michelle Greer·Michellesblog·plan marketing campaign·plan marketing launch·Social Media Austin·social media campaigns·social media expert·social media marketing
