You know these people. They go to every social media conference. They write books on the subject and speak and get interviewed constantly about it. They network CONSTANTLY and rant about companies that don’t “get it”. Guess what? They don’t get it because a bunch of people sitting around talking about social media is pretty [...]

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I don’t watch the Oprah. Maybe this makes me callous because I’m a woman and therefore am supposed to, but I can live with that. As a marketer, I LOVE the Oprah. Oprah is a landmark. She is the only person who can legitimately be afraid of beef and then gets sued for it. Oprah’s [...]

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