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About My Services

I seek to help companies define their passion and spread this passion to others online.

This is what I like doing:
BRANDING:
You have very little time to sell someone online. Why? Unlike the real world, your customer can turn to a completely different message in less than a second. Getting a solid message for your company can mean the difference between working hard and having it pay off or losing out to someone with a lesser product with a better message.
INFORMATION ARCHITECTURE: What you say on your site is important, but where you put what you say is just as important. If customers can’t find what they need, they go somewhere else. They could also bug you with questions that could have been easily answered by reading your website.
BLOG CONSULTING: Most company blogs are lame. Why? Because companies are told they are supposed to be blogging but aren’t compelled to say anything. Pegging down a subject and understanding the communal aspects of blogging are key to maintaining a dynamic brand.
SOCIAL MEDIA CONSULTING: Why are Twitter, Viddler and LinkedIn useful? Social media tools are communication tools, just like cell phones and email. Learning how to leverage them can mean you can connect with customers in a very effective, inexpensive manner.
NEWSLETTER CREATION: When do you send newsletters? What do you say? How do these newsletters tie into other marketing efforts?

If you would like to hire me for some or all of these services, please use the contact form below or call me at 512.294.3909.

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  • 1 The long and the short of it « Clicking and Screaming // Jul 8, 2008 at 4:09 pm

    […] An initial announcement went out on Sunday 29th June on the blog of Austin resident and blogger Michelle Greer. It encouraged everyone to sign up to donate blood between 10am and 4pm at a particular location […]

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